Elevate Becomes Nrth After Nearly a Decade Building Canada’s Tech and Innovation Community

TORONTO--(BUSINESS WIRE)--Elevate, the Canadian non-profit behind one of the country’s largest tech and innovation festivals, today announced it is becoming Nrth. Co-Founder and CEO Lisa Zarzeczny revealed the new name live on stage during Elevate Festival’s Opening Night. With the announcement, the organization and event rebranded in real time, marking the first-ever Nrth Festival. When Elevate launched in 2017, Canada’s innovation ecosystem needed a stronger platform to come together and show