technology
Microsoft’s new gaming patent could turn boss fights and loading screens into ad breaks
According to a new patent filed by Microsoft, future PC, console, and cloud-based games could have integrated ad breaks after boss fights, mid-roll, and loading screens.
Microsoft is exploring a new way to put advertising into PC and console games without relying on a fixed timer. A newly published patent application describes a system that could wait for natural breaks in gameplay, such as the end of a boss fight or... [3615 chars]
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