Sky is buying ITV for £1.6 billion in a bid to compete with major streaming services. The mammoth acquisition, which has been in the works since late last year, includes terrestrial channels ITV1, ITV2, ITV4, ITV Quiz, as well as streaming service ITVX. However, it does not include the production arm, ITV Studios, which is behind hit shows like I’m A Celebrity , Love Island , Coronation Street, Mr Bates Vs The Post Office , and more. Instead, it'll become a “pure-play global content business” wi