BOSTON--(BUSINESS WIRE)--Snowplow today announced at Cannes Lions 2026 that it has been recognized by Snowflake, the AI Data Cloud company, as a leader in The Modern Marketing Data Stack: Governing the Agentic Enterprise. The report recognizes Snowplow in the Analytics & Measurement category for delivering high-quality, real-time, event-level behavioral data directly into the AI Data Cloud, powering agentic marketing analytics and hyper-personalized customer experiences.Now in its fifth year