On Thursday, Apple raised prices on basically every Mac, every iPad, the HomePod, the Apple TV, and the Vision Pro . Not a refresh-with-new-specs bump where they hand you a faster chip to soften the blow, but a global markup on hardware that didn't change, live on the store the same morning. Apple's stock fell 6.1%, its worst single day since April 2025 . The same day, Microsoft raised Xbox prices for the third time in 13 months . Apple put the blame squarely on 'the rapid expansion of AI data c